Clam Packaging for your Product – Open Up to the Idea

Unless you happen to know an awful lot about the packaging industry, most people will have no idea what clamshell packaging actually is. However, most shoppers who have ever purchased an item off a store shelf has probably handled and opened a clamshell packaged item at one time or other.

Let’s look at how using clam packaging can benefit you and your business and why it makes sense to consider this method of packaging to deliver your goods safely into the hands of your consumers.

Firstly, clam packaging is a 2 piece set that is split into two part and welded to form a tight bond or seal around your product.

There are many obvious advantages to clam packaging, including:

•           The packaging is effective, customisable and durable
•           It protects against poor handling and transportation
•           It make it easy to stack your products onto shelves or in displays
•           Aids in product visibility and presentation
•           It’s strong, durable and versatile
•           Even though they are difficult to open sometimes, clam packaging aids in helping to reduce pilferage.
•           The packaging comes in all shapes and sizes

Increased durability from manufacture to shelf

Without the correct protective packaging for your product, you can put your goods at risk of damage during its logistical movement from your manufacturing plant to its arrival on the retail shelves or during transportation from the store to your customer’s home.

Clam packaging for electronic products

Although most end customers don’t think too deeply about product packaging, a lot of thought and design effort goes into what can seem like such a basic and necessary resource.

Electronic products carry a lot of sensitive or delicate elements and components that need protecting from damage during the shipping process. Also, the electronics manufacturer must think about packaging their products in a secure enough way so that shoplifters cannot easily remove the items from their packaging to make it easier for them to steal.

With electronic packaging, one of the most common designs seen is that of clamshell packaging. The reason why this packaging is so popular for electronic goods is the simplicity of the clamshell design. For example, it is easy to package a number of small items together in one clamshell package, so you could package a personal music player with a set of ear-buds and a charging lead.

The clear clam packaging also enables the electronic device to be extremely visible to the customer rather than hidden away in a cardboard box encased in polystyrene. Having high visibility on the retail shelves can help to boost sales too, so this is why clam packaging has always been a very popular choice for electronics manufacturers.

Quantrelle Clamshell Packaging Services

For retailers and Wholesalers such as Morrisons, Costco, Asda and WHSmith that are looking for tough, transparent and highly effective packaging that helps to reduce the risk of damage and deters theft, especially with small and valuable items such as Inkjet supplies for example.

We can offer our clients a selection of different packaging machines that can easily cope with high volume jobs and varying platform sizes on which we can weld the packs.

If the security of your products is high on your agenda, then we can include security coding on the clam packs if so desired. The very tough, transparent clamshell packaging we produce helps greatly to minimise the risk of damage or theft of your valuable goods.

Why not contact us today to discuss your clam packaging needs. We are happy to answer all of your questions and can advise you on the best type of packaging to suit your individual needs.

Dell Invests in Carbon-Negative Packaging Solutions

By Heather Clancy,

Dell continues to raise the bar for the high-tech industry when it comes to innovative packaging choices and groundbreaking recycling initiatives.

This week, its sustainability team is disclosing details about two specific industry “firsts”, both of which are the result of close, collaborative sustainable business partnerships born in its supply chain.

First, Dell has become the second high-profile company to announce a deal with AirCarbon, an innovative plastic material from Newlight Technologies created by pulling carbon out of the air. Newlight, which last year got a $4m grant from the Department of Energy, recently announced a relationship with Sprint, under which it is making “carbon-negative” iPhone accessories.

Dell’s initial plan is to use AirCarbon for sleeves to protect new Latitude series notebooks. It connected with Newlight after a conversation with another supply chain partner, said Oliver Campbell, director of worldwide procurement at Dell.

In addition to the Newlight deal, the technology giant is turning to long-time manufacturing partner, Wistron GreenTech, to pull off another big breakthrough: becoming the first company in the IT industry to earn a closed-loop recycling validation from UL Environment.

Dell’s forthcoming OptiPlex 3030 All-in-One desktop computer (due out by June) will be the first to contain a minimum of 10 percent post-consumer recycled plastic, collected through Dell’s ongoing electronic-waste recovery processes, the company said. The recycled e-waste material is specifically used to make parts such as the stand and the backing for the computer, according to an infographic from Dell.

“We have a long-standing commitment to conduct our business responsibly,” said Dell CEO Michael Dell, in remarks prepared for the Fortune Br
ainstorm Green conference where the initiatives were disclosed. “AirCa
rbon packaging and closed-loop recycled plastics are terrific innovations and big steps forward as we work with our customers and partners toward our 2020 goals.”

To see the full article from BusinessGreen, click here.

Leonie Knox-Peeble Speaks About Plastic Packaging

By Alessandra Lacaita,

Plastic has grown significantly as a packaging material over the last decade. Is it still increasing its market share? Where do you identify further opportunities for greater use of plastic packaging?

With a turnover of €40 billion (2009), plastic packaging is market leader and represents nearly 40% of the total packaging market turnover. Between now and 2016, market share is forecasted to continue to grow in both the flexible and rigid packaging sectors, with the food sector being the biggest end-use sector with around 17 million tonnes forecasted for 2016 globally.

Part of the rising consumption is offset by light-weighting in rigid articles and reducing film thickness, basically doing more with less and becoming more resource efficient. In addition, the average plastic packaging weight has been reduced by 28% over the last ten years without compromising either strength or durability.

Opportunities for greater use of plastic packaging are clear in the food sector, and more specifically, for packing fruit and vegetables. Indeed, according to the European Commission, 90 mio tonnes of food are wasted each year in the EU, and if we look at Germany, for example, the largest potential for avoiding household food waste lies with vegetables (which constitute 26% of avoidable food waste) and fruit (18%).

Some may question whether more packaging is the way forward when it comes to making Europe more resource efficient; but the figures are clear: the resources required to produce food outweigh by far those needed to manufacture the packaging – and saving food should not only be among our priorities from an environmental point of view, but from an ethical one as well.
Where we do see that more effort is required is at the end-of-life: no packaging, be it plastic or other, should end up in landfills.

To see the full article from PackagingEurope, click here.

Coca-Cola Leans Towards Eco-Friendly Bottles

By Lara O’Reilly,

Coca-Cola is rolling out new packaging for its 500ml drinks range as part of its ambition to make all of its bottles from plant-based materials and recycled plastic by 2020.

The new PlantBottle packaging is made from up to 22.5% renewable plant-based “PET” materials and up to 25% recycled plastic. Coca-Cola claims the bottles are more environmentally friendly than their previous versions because they will reduce the company’s dependency on fossil fuels.

The bottles, which are rolling out today across the Coca-Cola, Diet Coke and Coke Zero range, will be identified with a PlantBottle logo and on-pack messaging.

The launch of the new range will be supported by print ads and advertorials across national and regional media.

Eco-designer Wayne Hemingway has also designed an umbrella, made from five plastic bottles, to support the new packaging rollout. The umbrella can be bought from Harvey Nichols from today (12 September) at an offer price of £10 when they buy a drink from the PlantBottle range.

To see the full article from MarketingWeek, click here.